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Adam's LinkedIn Blog

THE Place for Great LinkedIn Advice & Tips
4 Nov 2016

LinkedIn Privacy Settings

Your LinkedIn privacy settings might not be something that you have given a great deal of consideration to in the past. However, not specifying your preferred settings when you create your profile might lead to you not getting the results that you want.

It might also lead to you accidentally sharing certain information that you actually want to keep private. Many people opt to leave their LinkedIn privacy settings set to the default options. This can often mean that people simply are not aware how much of their information is readily available to the public. Find out what information LinkedIn collect from you.

How to Change Your LinkedIn Privacy Settings

In order to view and potentially change your LinkedIn privacy settings, all you have to do is click the Account button and then select Privacy & Settings. You will then be able to browse the available options and make your choices.

Some additional options that relate to your LinkedIn privacy settings can be found under your Profile Settings page. Here you can decide whether the information you provide on your profile is visible to everyone on LinkedIn or only people that you have agreed to connect with. When you investigate this page you will see that this information being available to everyone is the default option. On this page you will also be able to choose who can see your status message and the updates that you post to your news feed. Additionally, you can choose if your connections are public or private.

Your ability to control your LinkedIn privacy settings also extends to being able to opt out of being invited to participate in research. LinkedIn gives businesses the opportunity to reach potential consumers directly by inviting them to participate in surveys. If this is not something that you ever want to be a part of then you can change your privacy settings under the Communications page.

When you visit the public profile of someone else, this person will usually be able to see that you have done so. That is, unless you have changed your LinkedIn privacy settings to allow you to browse profiles privately. This can be managed on the Profile Settings page and is useful if you do not want people to be alerted to the fact that you are checking them out.

The possibility to turn off data sharing with third party organisations also exists. You might not be aware of the fact that LinkedIn has partnered with external organisations in order to share “non-personally identifiable information” from your profile. In order to opt out you simply have to change the settings on the Groups, Companies & Applications page.

When you are using LinkedIn for business, it is safe to assume that you want to be found. Therefore you more than likely do not want to go overboard with hiding your information from other people. Instead, you should focus your efforts on optimising your profile and relevant company page in order to best get your message out in front of your target audience.

The one setting you SHOULD always change is “Who can see your connections” By default this is set so your connections can view all of your contacts – this is is not ideal as your competitors can gain an insight into who you have connected with. Changing this to “Only you” will not prevent you using LinkedIn in anyway. This can be easily done by going to your Privacy settings and selecting “only you” as shown in the diagram below.


LinkedIn Privacy Settings

Getting your LinkedIn privacy settings set up right is important. Once you have done this its well work looking at how you can further improve your LinkedIn Profile. and customise your LinkedIn Public Profile URL.

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