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Customise Your LinkedIn Public Profile
3 Nov 2016

How to Customise your LinkedIn Public Profile URL

How to Customise your LinkedIn Public Profile URL

Your LinkedIn Public Profile URL is the address for your profile. LinkedIn give you a default one when you create your profile which looks similar to the example below

https://www.linkedin.com/in/peter-jane-evans-30a21360

Does your LinkedIn Public Profile URL look similar to that? If so then its important to customise it for a number of reasons:

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Google and the rest of the internet can reference your LinkedIn profile much more accurately

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You can add your LinkedIn address to your business card and other marketing material

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It just looks better, more professional and cleaner. Your perception is important

It’s very quick and easy to do – just follow these steps:

Profile > Edit Profile

LinkedIn Public Profile URL

Add in your name using lowercase letters with no spaces

Your LinkedIn Public Profile URL must be unique so if it is taken then you will need to add in an extra number or letter – add in your name or a number 1 at the end.

What not to do with your LinkedIn Public Profile URL

Try to be clever! Don’t add in your company name or your services. After all if its referenced by Google I could maybe do this

LinkedIn Public Profile URL

LinkedIn will deactivate your account! stick with your name and keep it sort and simple

LinkedIn Public Profile URL is just one step – To create a top LinkedIn profile make sure you also do the following for your LinkedIn Profile Contact Details

LinkedIn Public Profile URL

Getting your URL and Contact Details set up right is just a small part of building your LinkedIn profile – make sure you also check your LinkedIn Privacy Settings  to get layout and content right also check out my post on Great LinkedIn Profiles 

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